Tackling Marketing
There is always a higher emphasis on the quality of ingredients and effort that goes into homemaking businesses. That was something that needed to be conveyed via imagery.
Highlighting the Product
As my mother always says "We feast with our eyes"
Tiaptiapwithsoph's main offerings are mostly Singaporean Delights. They are very old school foods such as pandan, radish, and yam kueh but also ventures into more modern and western food such as bread, scones, butter cakes!
Since our main offerings are Singaporean Delights, there was a need to focus on the element of nostalgia and flavor profile. Elevating and bringing about nostalgic aroma through visual enticement!
To check out more of the photography we did please check them out here.
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